In Packaging

When Robin started her journey in Packaging four decades ago, she couldn’t have imagined she’d still be loving what she does! This successful and dedicated woman started her career while in high school. Who knew taking a class in high school in Distributor Education would bring her to where she is today?

In February of 1984, Russ Wallace, owner of Rusco Packaging, hired Robin and took a chance on her. She started to learn the business working in nearly every department. Russ promoted her to Operations Manager where she added purchasing, warehouse management and payroll to her repertoire. As a “people person,” and someone with passion and drive, she had her eye on sales. During that time, however, it was almost unheard of for a woman to be in outside packaging sales, a male dominated industry.

Sales was a certainly a challenge, but challenges never scared Robin. She left Rusco to give sales a try which, at that time, was an uphill battle. She refused to fail. She learned she wanted to sell the full breadth of packaging supplies and equipment and after being gone for 10 years or so, Robin had the opportunity to come back home to Rusco. Brent and Brock Wallace brought her back to be the Director of Sales while also managing a handful of special accounts including National business.

To this day, Robin loves what she does. She believes all of the time having to work harder than most, just to prove she could be successful in this industry, was well worth it. She has not stopped growing throughout these 40 years by taking every opportunity possible to learn – including every day from her colleagues.

“I love to help others grow and succeed. As I would tell all young woman starting out in this crazy world of packaging – don’t give up – fight for what you believe in! Prove your worth, and most importantly, KEEP A STRONG WORK ETHIC! Here is to all of the #WOMENINPACKAGING!”

Robin continues to succeed not only at Rusco but serves on the Board of Directors of Packaging Distributors of America where she has been named Champion of the Year (voted by her peers) 3 times and won the coveted President’s Award in 2023.

Recent Posts

Need Equipment Service?

We have packaging equipment service technicians available to help! Learn more about our nationwide coverage.

Speak to a service tech: (404) 592-0580

Need Equipment Service?

We have packaging equipment service technicians available to help! Learn more about our nationwide coverage and service options.

Need urgent help? Call us now:
(404) 592-0580