Packaging sustainability has persisted as a major focus for not only packaging companies but for the world as a whole. Companies everywhere have to be mindful of their impact on global resources. Consumers are paying attention and it’s becoming more expensive to not focus on sustainability. Here’s what has changed in 2022.
Packaging with purpose
With sustainability in mind, companies have been more focused on packaging with a purpose. This means that each piece of the packaging is intentionally selected to make sure that it is protective but not wasteful. In general, consumers are becoming more accustomed to seeing less packaging, and most people like it that way.
Packaging pledge
The WGB (Winsight Grocery Business) report released their 2022 sustainable packaging report. A major hight is that 25 of the nation’s top consumer packaged goods companies made new commitments to creating sustainability through packaging. Some of those companies are: Johnson & Johnson, Coca-Cola, Kimberly-Clark, General Mills, Kellogg’s, Pepsico, and Tyson.
Biodegradable materials
According to Flexible Packaging Magazine, biodegradable materials and other new types of packaging materials are making strides in 2022. As technology has advanced companies have been able to experiment with new ways to package goods without wasting materials. Find out what new materials are being explored in this report.
The Paper Market
Another popular material in sustainable packaging is paper. Paper is even being used for liquids like shampoo and condiments. Its flexible nature, durability, and eco-friendly properties make it a great alternative for many packaging applications. Sustainability Mag focuses on paper packaging trends in this article.
Pandemic and Sustainable Packaging
Every market and vertical has been impacted by the pandemic, most in a multitude of ways. Shorr Packaging released their Sustainable Packaging Consumer Report and, interestingly, 57% of consumers are still prioritizing sustainable packaging through the pandemic. Only 9% have made less of an effort.
